University Lectures and Endorsements
2008
17 January
IFTS course on the organization and marketing of integrated tourism "Interpreting the economy of the territory: exhibitions, tools for development " (Antonia Ventura Kleissl)
Download the pdf
28 January
Marketing and company communication: let the companies speak, Faculty of Economics, University of Piacenza "Fiera di Milano: past, present and future " (Alberto Biffi)
31 January
Milan Polytechnic, course on cultural planning and communication "Territory cultural planning: the Fondazione Fiera Milano point of view" (Enrica Baccini)
18 March
Master’s in Tourism Management, ¬IULM University of Milan "The exhibition industry: European competitors, new competitive dynamics, competitive strategies" (Enrica Baccini)
16 October
Master’s in Urban and Regional Management Sciences Po ¬Paris "Large European Cities. Milan" (Enrica Baccini)
28 November
Marketing and events in Milan "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
15 December
Academy of Brera/2 Milano, Department of Design and Applied Arts "Fiera, territory and society " (Enrica Baccini)
16 December
The Economy of Communication, IULM University, Milan " Fiera di Milano as an activator of institutional and business relations” (Antonia Ventura Kleissl)
2007
7 March
Master’s in Tourism Management, IULM University, Milan "The Milan Exhibition and Congress System: strategies and relationship with the territory " (Enrica Baccini)
30 March
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
12 April
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
13 April
Master’s in communication for cultural industries, Università Cattolica del Sacro Cuore, Milan "Exhibitions and congresses, the Fiera Milano system" (Antonia Ventura Kleissl)
17 May
CERAD Studies Center on the African Diaspora "The exhibition tool: development and expertise" (Enrica Baccini)
25 May
Master’s in communication for cultural industries, Università Cattolica del Sacro Cuore, Milan "Exhibitions, material assets and cultural industries" (Enrica Baccini)
31 May
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
7 June
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
15 June
IHEDATE (Institut des hautes études de développement et d’aménagement des territoires européens). Study visit to Milan "Milan and its gateways: Fiera Milano. The gateway to the economy" (Enrica Baccini)
20 June
CERAD Studies Center on the African Diaspora "The exhibition tool in Italy", (Antonia Ventura Kleissl)
14 September
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
21 September
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
9 October
Advanced course for experts on the marketing and organization of sales "Territorial marketing" (Alberto Biffi)
17 October
Advanced IFTS course for experts on the organization and marketing of integrated tourism "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca)
18 October
Advanced course for experts on the marketing and organization of sales "Interpreting the economy of the territory: Convention Bureau and Ambassador Program" (Giovanna Duca)
25 October
Advanced course for experts on the marketing and organization of sales “The Rho territory: guided tours of locations for events” (Alberto Biffi)
30 October
Advanced course for experts on the marketing and organization of sales "Interpreting the economy of the territory: exhibitions, tools for development " (Antonia Ventura Kleissl)
6 November
Advanced course for experts on the marketing and organization of sales "Italian industrial districts and exhibitions " (Enrica Baccini)
13 November
Advanced course for experts on the marketing and organization of sales. Guided tours of Fieramilano (Alberto Biffi)
14 November
Advanced IFTS ¬ course for experts on the organization and marketing of integrated tourism "Introduction to the exhibition sector: the case of Fiera Milano" (Enrica Baccini)
6 December
Advanced IFTS ¬ course for experts on the organization and marketing of integrated tourism "Italian industrial districts and exhibitions " (Enrica Baccini)
2006
22 May
Master’s in Tourism Management IULM ¬University, Milan "The Milan Exhibition and Congress System " (Enrica Baccini, Antonia Ventura Kleissl)
18 September
API Milan "How to start planning attendance at an exhibition: where to go, the objectives, the methods " (Giovanna Duca)
24 October
IREF ¬Lombardy Regional Government "Laboratory for General Managers: policies for the Lombardy exhibition system " (Giovanna Duca, Antonia Ventura Kleissl)
IFTS course on the organization and marketing of integrated tourism "Interpreting the economy of the territory: exhibitions, tools for development " (Antonia Ventura Kleissl)
Download the pdf
28 January
Marketing and company communication: let the companies speak, Faculty of Economics, University of Piacenza "Fiera di Milano: past, present and future " (Alberto Biffi)
31 January
Milan Polytechnic, course on cultural planning and communication "Territory cultural planning: the Fondazione Fiera Milano point of view" (Enrica Baccini)
18 March
Master’s in Tourism Management, ¬IULM University of Milan "The exhibition industry: European competitors, new competitive dynamics, competitive strategies" (Enrica Baccini)
16 October
Master’s in Urban and Regional Management Sciences Po ¬Paris "Large European Cities. Milan" (Enrica Baccini)
28 November
Marketing and events in Milan "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
15 December
Academy of Brera/2 Milano, Department of Design and Applied Arts "Fiera, territory and society " (Enrica Baccini)
16 December
The Economy of Communication, IULM University, Milan " Fiera di Milano as an activator of institutional and business relations” (Antonia Ventura Kleissl)
2007
7 March
Master’s in Tourism Management, IULM University, Milan "The Milan Exhibition and Congress System: strategies and relationship with the territory " (Enrica Baccini)
30 March
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
12 April
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
13 April
Master’s in communication for cultural industries, Università Cattolica del Sacro Cuore, Milan "Exhibitions and congresses, the Fiera Milano system" (Antonia Ventura Kleissl)
17 May
CERAD Studies Center on the African Diaspora "The exhibition tool: development and expertise" (Enrica Baccini)
25 May
Master’s in communication for cultural industries, Università Cattolica del Sacro Cuore, Milan "Exhibitions, material assets and cultural industries" (Enrica Baccini)
31 May
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
7 June
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
15 June
IHEDATE (Institut des hautes études de développement et d’aménagement des territoires européens). Study visit to Milan "Milan and its gateways: Fiera Milano. The gateway to the economy" (Enrica Baccini)
20 June
CERAD Studies Center on the African Diaspora "The exhibition tool in Italy", (Antonia Ventura Kleissl)
14 September
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Alberto Biffi)
21 September
Course for Trainers as part of a project for a Training Center for the exhibition system, Lombardy Regional Government "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca, Antonia Ventura Kleissl)
9 October
Advanced course for experts on the marketing and organization of sales "Territorial marketing" (Alberto Biffi)
17 October
Advanced IFTS course for experts on the organization and marketing of integrated tourism "Exhibitions and congresses, the Fiera Milano system" (Giovanna Duca)
18 October
Advanced course for experts on the marketing and organization of sales "Interpreting the economy of the territory: Convention Bureau and Ambassador Program" (Giovanna Duca)
25 October
Advanced course for experts on the marketing and organization of sales “The Rho territory: guided tours of locations for events” (Alberto Biffi)
30 October
Advanced course for experts on the marketing and organization of sales "Interpreting the economy of the territory: exhibitions, tools for development " (Antonia Ventura Kleissl)
6 November
Advanced course for experts on the marketing and organization of sales "Italian industrial districts and exhibitions " (Enrica Baccini)
13 November
Advanced course for experts on the marketing and organization of sales. Guided tours of Fieramilano (Alberto Biffi)
14 November
Advanced IFTS ¬ course for experts on the organization and marketing of integrated tourism "Introduction to the exhibition sector: the case of Fiera Milano" (Enrica Baccini)
6 December
Advanced IFTS ¬ course for experts on the organization and marketing of integrated tourism "Italian industrial districts and exhibitions " (Enrica Baccini)
2006
22 May
Master’s in Tourism Management IULM ¬University, Milan "The Milan Exhibition and Congress System " (Enrica Baccini, Antonia Ventura Kleissl)
18 September
API Milan "How to start planning attendance at an exhibition: where to go, the objectives, the methods " (Giovanna Duca)
24 October
IREF ¬Lombardy Regional Government "Laboratory for General Managers: policies for the Lombardy exhibition system " (Giovanna Duca, Antonia Ventura Kleissl)