Fondazione Fiera has always been a keen observer of the economy, especially in relation to the manufacturing and service sectors that are present at, and give rise to Fiera Milano exhibitions.

Its research allows it assess and support its core business – exhibitions and conferences – and to carry out its role as a growth engine.

It is the prime contact between the Milanese exhibition system and exhibiting companies, visitors, institutions, trade associations, businesses and especially exhibition-related business sectors. It plays an active role in disseminating information inside and outside the exhibition sector, by directly publishing its own studies, and organizing or taking part in meetings and conferences; it plays an important role in producing surveys for Ufi – Global Association of the Exhibition Industry.